BMW 7 Series vs Mercedes-Benz EQS
A detailed look at how two of Australia's most popular Sedans compare on price, running costs, safety, and everyday livability.
Specifications and pricing correct at time of publishing. Prices are RRP before on-road costs unless stated otherwise. Always confirm with the manufacturer or dealer before purchasing.
Price Breakdown
The BMW 7 Series starts from $279,900 before on-road costs, while the Mercedes-Benz EQS opens at $209,900. That makes the Mercedes-Benz EQS the more affordable entry point by $70,000.
Once you factor in stamp duty, registration, CTP insurance, and dealer delivery, expect to add roughly 8-12% on top of the RRP depending on your state. That puts estimated driveaway prices in the ballpark of $307,890 and $230,890 respectively.
The Mercedes-Benz EQS qualifies for FBT exemption as an electric vehicle, which can dramatically reduce the effective cost for novated lease buyers. The BMW 7 Series, as a petrol model, does not qualify.
Safety Rundown
Both the BMW 7 Series and Mercedes-Benz EQS hold a 5-star ANCAP safety rating.
Where the two diverge is in active safety technology. Both models are evenly matched with 8 out of 10 key ADAS systems.
Both include the essentials: autonomous emergency braking, lane keep assist, adaptive cruise control, a reversing camera. Airbag count is 8 in the BMW 7 Series and 9 in the Mercedes-Benz EQS.
Feature Showdown
The BMW 7 Series features a 14.9-inch touchscreen, while the Mercedes-Benz EQS gets a 12.8-inch display. Apple CarPlay and Android Auto are standard across both.
The BMW 7 Series stands out with Bowers & Wilkins audio that you will not find on the Mercedes-Benz EQS. The Mercedes-Benz EQS counters with Burmester audio. Which feature set matters more depends on your daily routine and priorities.
Drivetrain
The BMW 7 Series uses a Petrol producing 280kW and 520Nm of torque, sent through a auto to a AWD layout. It covers the 0-100km/h sprint in 4.9 seconds.
The Mercedes-Benz EQS responds with a Electric making 245kW and 568Nm, paired to a automatic driving the rear wheels. It gets to 100km/h in 6.2 seconds.
The BMW 7 Series has the clear power advantage at 280kW vs 245kW. In the real-world sprint, the BMW 7 Series is 1.3s quicker. For most buyers, the way each car feels day-to-day matters more than outright acceleration.
Space & Comfort
The BMW 7 Series measures 5,391mm long on a 3,215mm wheelbase, 175mm longer than the Mercedes-Benz EQS at 5,216mm (3,210mm wheelbase). The longer wheelbase on the BMW 7 Series generally means more rear legroom.
Boot space is 500L in the BMW 7 Series and 610L in the Mercedes-Benz EQS, giving the Mercedes-Benz EQS a 110L advantage.
For towing, the Mercedes-Benz EQS leads with a 2,000kg braked capacity vs 2,000kg. That 0kg difference matters if you regularly hitch up.
Turning Circle
Kerb-to-kerb diameter. Smaller turns easier in tight carparks and U-turns.
12.4m to 12.5m
Based on 12.5m turning circle:
- U-turn on standard street (7m+ wide)
- Standard parking bay
- Tight carparks
- Narrow laneways
Based on 12.4m turning circle:
- U-turn on standard street (7m+ wide)
- Standard parking bay
- Tight carparks
- Narrow laneways
Turning circle ratings
True Cost to Own
Running cost data is not yet available for both models. We will update when figures are confirmed.
Warranty: 5 years / 999,999km (BMW 7 Series) vs 5 years / 999,999km (Mercedes-Benz EQS). Both match on warranty length.
Who Should Buy Which?
Buy the BMW 7 Series if: You prioritise performance, or prefer BMW's approach to design and ownership experience.
Buy the Mercedes-Benz EQS if: You want the lower entry price, need more boot space, or prefer Mercedes-Benz's approach to design and ownership experience.
The Verdict
This is genuinely close. The BMW 7 Series and Mercedes-Benz EQS trade blows across the spec sheet, and neither runs away with an outright win. If boot space matters, the Mercedes-Benz EQS has a clear edge. The best pick depends on what you value most. Explore the full specs for each model below.
Disclaimer: All information in this comparison was believed to be correct at the time of publishing (20 April 2026). Prices are manufacturer recommended retail prices (RRP) and may vary by state, dealer, and options. Driveaway costs include estimated on-road costs for Victoria. Fuel economy figures are WLTP/ADR combined cycle. Specifications can change without notice. Always verify with the manufacturer before making a purchase decision. CarSorted does not accept payment for recommendations.
Published by CarSorted Editorial Team · 20 April 2026
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