Kia Seltos vs Mazda CX-30
A detailed look at how two of Australia's most popular SUVs compare on price, running costs, safety, and everyday livability.
Specifications and pricing correct at time of publishing. Prices are RRP before on-road costs unless stated otherwise. Always confirm with the manufacturer or dealer before purchasing.
Price Breakdown
The Kia Seltos starts from $31,250 before on-road costs, while the Mazda CX-30 opens at $29,990. That makes the Mazda CX-30 the more affordable entry point by $1,260.
Once you factor in stamp duty, registration, CTP insurance, and dealer delivery, expect to add roughly 8-12% on top of the RRP depending on your state. That puts estimated driveaway prices in the ballpark of $34,375 and $32,989 respectively.
Over 5 years, the running costs favour the Mazda CX-30 by roughly $1,285 in fuel alone.
Safety Rundown
Both the Kia Seltos and Mazda CX-30 hold a 5-star ANCAP safety rating. Adult occupant protection scored 85% for the Kia Seltos and 99% for the Mazda CX-30.
Where the two diverge is in active safety technology. The Kia Seltos packs more ADAS features with 4 out of 10 key systems fitted, compared to 3 in the Mazda CX-30.
Both include the essentials: autonomous emergency braking, a reversing camera. Airbag count is 6 in the Kia Seltos and 6 in the Mazda CX-30.
Feature Showdown
The Kia Seltos features a 8-inch touchscreen, while the Mazda CX-30 gets a 8.8-inch display. Apple CarPlay and Android Auto are standard across both.
The Kia Seltos stands out with wireless Apple CarPlay/Android Auto that you will not find on the Mazda CX-30. The Mazda CX-30 counters with Apple CarPlay. Which feature set matters more depends on your daily routine and priorities.
Drivetrain
The Kia Seltos uses a Petrol producing 110kW and 180Nm of torque, sent through a automatic to a FWD layout. It covers the 0-100km/h sprint in 9.2 seconds.
The Mazda CX-30 responds with a Petrol making 114kW and 200Nm, paired to a automatic driving the front wheels. It gets to 100km/h in 10.9 seconds.
The Mazda CX-30 has the clear power advantage at 114kW vs 110kW. In the real-world sprint, the Kia Seltos is 1.7s quicker. For most buyers, the way each car feels day-to-day matters more than outright acceleration.
Space & Comfort
The Kia Seltos measures 4,385mm long on a 2,630mm wheelbase, 10mm shorter than the Mazda CX-30 at 4,395mm (2,655mm wheelbase). The longer wheelbase on the Mazda CX-30 generally means more rear legroom.
Boot space is 312L in the Kia Seltos and 350L in the Mazda CX-30, giving the Mazda CX-30 a 38L advantage.
For towing, the Kia Seltos leads with a 1,500kg braked capacity vs 1,000kg. That 500kg difference matters if you regularly hitch up.
Turning Circle
Kerb-to-kerb diameter. Smaller turns easier in tight carparks and U-turns.
10.6m to 11.0m
Based on 11.0m turning circle:
- U-turn on standard street (7m+ wide)
- Standard parking bay
- Tight carparks
- Narrow laneways
Based on 10.6m turning circle:
- U-turn on standard street (7m+ wide)
- Standard parking bay
- Tight carparks
- Narrow laneways
Turning circle ratings
True Cost to Own
Based on 15,000km of annual driving, fuel costs roughly $1,967/year for the Kia Seltos and $1,710/year for the Mazda CX-30. That is a $257 annual difference in favour of the Mazda CX-30.
Estimated annual total: $1,967 (Kia Seltos) vs $1,710 (Mazda CX-30). The Mazda CX-30 saves you roughly $257 per year in total ownership costs. Use our Fuel Cost Calculator to estimate based on your driving.
Warranty: 7 years / 999,999km (Kia Seltos) vs 5 years / 999,999km (Mazda CX-30). The Kia Seltos has longer coverage.
Who Should Buy Which?
Buy the Kia Seltos if: You value a longer warranty, need stronger towing, or prefer Kia's approach to design and ownership experience.
Buy the Mazda CX-30 if: You want the lower entry price, prioritise performance, need more boot space, want lower running costs, or prefer Mazda's approach to design and ownership experience.
The Verdict
The Mazda CX-30 takes 4 of 7 key spec categories and comes in at a lower price. The Mazda CX-30 will save you roughly $257 a year in fuel. If boot space matters, the Mazda CX-30 has a clear edge. The Kia Seltos adds peace of mind with a longer 7-year warranty. The best pick depends on what you value most. Explore the full specs for each model below.
Disclaimer: All information in this comparison was believed to be correct at the time of publishing (20 April 2026). Prices are manufacturer recommended retail prices (RRP) and may vary by state, dealer, and options. Driveaway costs include estimated on-road costs for Victoria. Fuel economy figures are WLTP/ADR combined cycle. Specifications can change without notice. Always verify with the manufacturer before making a purchase decision. CarSorted does not accept payment for recommendations.
Published by CarSorted Editorial Team · 20 April 2026
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