BMW 1 Series vs Peugeot e-308
A detailed look at how two of Australia's most popular Hatchbacks compare on price, running costs, safety, and everyday livability.
Specifications and pricing correct at time of publishing. Prices are RRP before on-road costs unless stated otherwise. Always confirm with the manufacturer or dealer before purchasing.
Price Breakdown
The BMW 1 Series starts from $57,600 before on-road costs, while the Peugeot e-308 opens at $67,990. That makes the BMW 1 Series the more affordable entry point by $10,390.
Once you factor in stamp duty, registration, CTP insurance, and dealer delivery, expect to add roughly 8-12% on top of the RRP depending on your state. That puts estimated driveaway prices in the ballpark of $63,360 and $74,789 respectively.
The Peugeot e-308 qualifies for FBT exemption as an electric vehicle, which can dramatically reduce the effective cost for novated lease buyers. The BMW 1 Series, as a petrol model, does not qualify.
Safety Rundown
ANCAP safety ratings have not been published for both models yet. We will update this section when crash test results are available.
Feature Showdown
The BMW 1 Series features a 10.7-inch touchscreen paired with a 10.3-inch digital dash, while the Peugeot e-308 gets a 10-inch display and 10-inch instruments. Apple CarPlay and Android Auto are standard across both.
The BMW 1 Series stands out with wireless Apple CarPlay/Android Auto and wireless charging that you will not find on the Peugeot e-308. The Peugeot e-308 counters with Apple CarPlay, head-up display, power tailgate and Focal audio. Which feature set matters more depends on your daily routine and priorities.
Interior trim differs: the BMW 1 Series gets sensatec synthetic leather upholstery while the Peugeot e-308 offers leather.
Drivetrain
The BMW 1 Series uses a Petrol producing 115kW and 230Nm of torque, sent through a auto to a FWD layout. It covers the 0-100km/h sprint in 7.3 seconds.
The Peugeot e-308 responds with a Electric Motor making 115kW and 260Nm, paired to a automatic driving the front wheels. It gets to 100km/h in 9.8 seconds.
Power output is identical on paper, so the difference comes down to tuning, weight distribution, and suspension. In the real-world sprint, the BMW 1 Series is 2.5s quicker. For most buyers, the way each car feels day-to-day matters more than outright acceleration.
Space & Comfort
The BMW 1 Series measures 4,369mm long on a 2,670mm wheelbase, 2mm longer than the Peugeot e-308 at 4,367mm (2,675mm wheelbase). The longer wheelbase on the Peugeot e-308 generally means more rear legroom.
Boot space is 380L in the BMW 1 Series and 361L in the Peugeot e-308, giving the BMW 1 Series a 19L advantage.
Turning Circle
Kerb-to-kerb diameter. Smaller turns easier in tight carparks and U-turns.
10.5m to 10.8m
Based on 10.8m turning circle:
- U-turn on standard street (7m+ wide)
- Standard parking bay
- Tight carparks
- Narrow laneways
Based on 10.5m turning circle:
- U-turn on standard street (7m+ wide)
- Standard parking bay
- Tight carparks
- Narrow laneways
Turning circle ratings
True Cost to Own
Running cost data is not yet available for both models. We will update when figures are confirmed.
Warranty: 5 years / 999,999km (BMW 1 Series) vs 5 years / 999,999km (Peugeot e-308). Both match on warranty length.
Who Should Buy Which?
Buy the BMW 1 Series if: You want the lower entry price, need more boot space, or prefer BMW's approach to design and ownership experience.
Buy the Peugeot e-308 if: You or prefer Peugeot's approach to design and ownership experience.
The Verdict
The BMW 1 Series takes 3 of 3 key spec categories and comes in at a lower price. The best pick depends on what you value most. Explore the full specs for each model below.
Common questions
Which is cheapest, BMW 1 Series and Peugeot e-308?
The BMW 1 Series is the cheapest at $57,600 before on-road costs. That undercuts the Peugeot e-308 by $10,390.
Which is the most fuel-efficient?
The BMW 1 Series uses the least fuel at 6.3L/100km on the combined cycle.
What are the ANCAP safety ratings?
None of BMW 1 Series and Peugeot e-308 carry a published ANCAP rating yet — check back as they are tested.
Which has the most boot space?
The BMW 1 Series has the largest boot at 380L.
Which can tow the most?
The BMW 1 Series has the highest braked towing capacity at 1,000kg.
Disclaimer: All information in this comparison was believed to be correct at the time of publishing (20 April 2026). Prices are manufacturer recommended retail prices (RRP) and may vary by state, dealer, and options. Driveaway costs include estimated on-road costs for Victoria. Fuel economy figures are WLTP/ADR combined cycle. Specifications can change without notice. Always verify with the manufacturer before making a purchase decision. CarSorted does not accept payment for recommendations.
Auto-generated from CarSorted's specification data · 20 April 2026
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